There are more than millions of products on Amazon to attract and meet the needs of all kinds of customers. So it’s not exactly easy to choose the best products to sell on amazon.
It will depend on what your interests are and where you feel you have an advantage.
But regardless of your preferences, you’ll always want to consider some criteria when looking for the best things to sell on Amazon.
So here’s a quick rundown of some tips to consider when finding the best products to sell on Amazon. (That we’ll cover deeper in this article.):
Solve a need in the marketplace. Don’t create a “me too” product.
Don’t blend in with the competition and don’t enter a market with a ton of powerful competition.
Choose a product that sells between $10 and $100.
Choose a product with a decent number of sales per day. You can use zonbase.com or Jungle Scout’s free traffic estimator to see how many sales you would make at a certain best seller rank.
Avoid name-brand competitors. If you know the names of any of your would-be competition, it’s best to avoid that niche.
Look for competitors on page 1 with less than 50 reviews.
Look for products that are physically small to save yourself some transportation and storage costs.
Find products that you can buy cheap on Aliexpress and sell for a lot more on Amazon. (Look for a product that you can sell for at least 3x your purchase price.)
Go after “low hanging fruit” that has high search volumes but low competition
Can you find competitors that don’t mention their target keyword often? That’s a great sign! You might be able to quite easily steal many of your competition’s potential buyers.
Start with simple products. You probably won’t need a patent or anything, so go back to the drawing board if you can’t explain the product to your grandmother.
DEVELOPING YOUR AMAZON BEST SELLER
Ideally what you’ll want to do is to find a product that you can private label.
This is where you make a slight modification to an existing product and slap a new label on it. This change can be as subtle as a new color or adding an extra handle.
Our favorite way to go about private labeling is to combine it with Amazon FBA (Fulfillment by Amazon).
Basically, you find a manufacturer in China on Aliexpress who is already making a product that interests you. You start a dialogue with a few and ask if they can make a slight modification that you think would be valuable to customers. You then work out a deal with the best one, have products shipped to an Amazon fulfillment center, and set up your product listing. Amazon workers will store, package, and ship your products. Plus they’ll help with customer service and get the products to your customers fast with Amazing prime.
Now of course there’s more nuance to this process such as setting up your Amazon business, Amazon brand registry, sales tax, and other costs. but you get the idea.
